We survived January. We blinked and missed February. In March, we were still standing around wondering what happened to February. So, let’s make this April really count.
This month, there’s so much more to discover on the Priority app, including the exciting launch of Baller League UK, powered by O2, plus some exclusive outdoor cinema experiences, like a Secret Cinema event that will have you yelling “tell me more, tell me more.” Don’t worry, we will…
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But that’s not all. Coming soon, we’re painting Mondays blue. Every Monday, you’ll be able to jump out of bed and straight into the Priority app to start your week off right, with thousands of prize draws, freebies and events. More on that later.
All that, plus the best of Priority. Let’s dive in.
Weekly prize drops, limited-time-only rewards and experiences, every Monday
If you were ranking the days of the week, Mondays are normally bottom of the pile. Whether it’s the back-to-work blues or the school-run blues, it’s a day that doesn’t inspire much fire in the belly. It’s a day to endure. A day to tolerate.
But when we think of “blue”, we’re not thinking about being stuck on overcrowded public transport at 7.20am with our head pressed against someone’s fragrant armpit. For us, blue means clear skies. Fresh air. Tropical waters. The good stuff, basically.
So, what if we turned your blue Monday into our Blue Monday, all to let you know just how much we appreciate you? Yeah, let’s do that.
From the end of April, you’ll be able to head to the Priority app every Monday where you’ll find thousands of prize drops, limited-time-only rewards and experiences. There’s something for everyone, so you can squeeze every bit of joy out of every single week and paint Mondays a whole new shade of blue.
Keep your eyes peeped on Priority for the launch of Blue Mondays very soon.
Download Priority from the App Store
Download Priority from the Google Play store
Baller League UK, powered by O2, has arrived
After taking Germany by storm, Baller League is coming to the UK. As the headline sponsor for Baller League UK, we’re giving you unprecedented access and a front-row seat to the hottest new football competition on the planet through Priority.
Combining traditional football with innovative rules, this is football reimagined – a new era of the game built for the next generation of fans. Each half lasts 15 minutes with games played in a six-a-side format hosted at the iconic Copper Box Arena at Queen Elizabeth Olympic Park, London. Rule twists are introduced in each half, like three v three, long-range goals counting as double and goalkeepers not allowed to use their hands. Wheeeeeeeee.
Baller League fuses elite talent with high-energy action and unmatched entertainment. Leading the teams is a stellar lineup of icons and creators, including Gary Lineker, Luis Figo, Maya Jama, Angry Ginge, Chloe Kelly and Arsenal Invincibles legends Jens Lehmann, Robert Pires and Freddie Ljungberg.
At each Monday night event there are six back-to-back matches to enjoy, and you can buy tickets through Priority for just £15 – and you’ll also get a £5 voucher for food and drink at the event. What’s more, Priority members can win one of five pairs of VIP tickets for Baller League events every week, which gives you VIP access to the exclusive O2 baller room offering free food and drink.
Expect goals from anywhere, fearless one-on-ones and no holding back – because in Baller League, every second counts. This is the place to be in London every Monday night, so book your tickets through Priority now.
Download Priority from the App Store
Download Priority from the Google Play store
Exclusive cinema experiences
There’s nothing like the thrill of the cinema, and this April, we’re taking it up a notch.
Looking for something more systematic? Hydromatic? We’re giving Priority members the chance to attend an exclusive Secret Cinema event in London’s Battersea Park for Grease, giving you the chance to live out your Rydell High fantasy for one night only.
All this plus the best of Priority and more this April
All that’s for starters. You’ll also find all your favourite Priority rewards, like two cinema tickets at Vue for £9 or four tickets for £18. Pizza lovers will also be delighted with £20 off your meal when you spend £40 or £10 off your meal when you spend £20 at PizzaExpress when dining in until 27 April 2025. Ours is a Fiorentina pizza (the one with the egg) with a side of Dough Balls, if you’re asking.
All that, plus a host of new rewards, including an exclusive Priority event at Disney’s electrifying new musical Hercules, coming to London’s West End this June. Don’t forget, you can also enjoy Priority perks at O2 Academy gigs this April alongside 48-hour early access to see your favourite artists – only on Priority.
How to access Priority
Being a Priority member couldn’t be easier. If you’ve got an O2 number, you’re automatically entitled to Priority. All you need to do is download the free app from your app store or text PRIORITY to 2020. All offers are tailored to you, so it’s easy to see what’s in your area. What are you waiting for? Download the app today.
Download Priority from the App Store
Download Priority from the Google Play store
Terms apply. See below for terms and conditions.
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O2 General: Open to O2 customers and Virgin Media broadband customers only. Priority is an O2 service. 16+. UK residents. Internet access and registration required. Offers subject to eligibility criteria and availability. Terms apply, see the Priority app or o2.co.uk/terms.
Baller League UK terms and conditions
Tickets are £15 per adult, and under six-year-olds are free. When you check out, a £2.95 order processing fee will be added. All tickets are subject to Ticketmaster fees. Maximum of 10 tickets per person. Tickets are non-exchangeable and non-refundable. E-tickets will be hosted on your Ticketmaster account. When purchasing tickets this will follow usual Ticketmaster terms and conditions.
Secret Cinema Grease terms and conditions
This reward entitles you to register for the chance to win 1 of 1,175 pairs of tickets to an exclusive Priority buyout of Secret Cinema and TodayTix’s, Grease: The Immersive Movie Musical on Thursday 7 August 2025, at Evolution, Battersea Park.
There will be a non-refundable administration fee of £5 per ticket (£10 per pair of tickets / per winner) charged at the point of ticket booking. Guests will receive a complimentary alcoholic or soft drink at the event.
If you are selected as a winner, you will have five days, from the time you receive your unique booking link to redeem your ticket. If you fail to do so, your tickets will be reallocated to another winner. Please note, 125 Priority users will be randomly upgraded allocated VIP tickets, this will be made clear to them via the booking link that they receive.
Tickets will be issued via TodayTix. Guests will be required to download the TodayTix app to access their tickets. Guests under the age of 18 must be accompanied by a responsible adult over the age of 18. Entry will only be granted to those who have valid tickets obtained through Priority. Tickets are non-transferable and cannot be exchanged. No alternative dates will be offered.
Vue terms and conditions
Two for £9
Reward entitles you to purchase two general admission 2D tickets for £9 from Vue. The Reward will be issued as a Unique code, exchangeable at the link provided, for the purchase of two Vue specific 2D general admission tickets for £9.
Further T&C's:
Following exchange of the Unique code and £9 payment at the link provided, two general admission 2D tickets for £9 from Vue will be issued as E-codes to which the following T&Cs apply:
1. Each E-code is valid for one admission ticket and must be used at the time of exchange and can't be exchanged for gift cards. E-codes can be used online or at the Box Office.
2. E-codes are non-transferable, non-exchangeable and non-refundable.
3. E-codes are valid for a single use only and can't be reinstated or replaced once redeemed (this includes if you cancel your booking).
4. Valid at any UK Vue location, including Vue West End (Leicester Square).
5. Not valid for Premieres, Big Screen Events and alternative/special showings including Mini Mornings, Senior friendly, Autism Friendly and Scene screenings.
6. Can be used to book VIP, Recliner, Xtreme seating or Gold class screenings online and at the Box Office at an additional upgrade fee. IMAX upgrades will also be at an additional cost and we recommend checking pricing directly with the cinema before purchase of Vue E-codes.
7. Upgrade to 3D are redeemable for entry into the screening only, customers will be charged for the purchase of 3D glasses if required.
8. Purchase of the E-codes doesn't give priority over general tickets or other visitors to Vue.
9. Expiry date and validity of your E-code(s) is outlined within your confirmation email. These aren't subject to any extensions.
10. Can't be used in conjunction with any other offer including Meerkat Movies.
11. Film classifications apply.
12. E-codes are not to be used for financial gain in resale.
13. The cinema manager’s decision is final.
Note, due to Vue’s advance booking policy the film and performance you wish to attend may be sold out and seats might not be available.
20% Food & Drink Retail Discount
1.1 Vouchers can be exchanged at selected Vue UK locations only. Vue reserves the right to withdraw or amend this listing at any time. See myvue.com/legal for participating locations.
1.2 These vouchers can be redeemed at your chosen Vue location only, not online or over the phone, on the day of the film showing.
1.3 The 20% food & drink retail discount voucher can be applied at till point to food and drink retail items including soft drinks (all sizes), popcorn (all sizes), nachos, hotdogs, confectionary, ice cream, hot drinks and pick & mix. Advertised Combo Packages (items can still be purchased individually), alcoholic beverages, non-consumable items such as toys and 3D glasses are excluded from this offer. Current advertised Combo packages include: Big Screen Combos, Snack it trays, Kids Trays and KitKat & Coffee combo.
1.4 Non-transferable, non-exchangeable and non-refundable.
1.5 Valid for a single use only and can't be re-instated or replaced once redeemed (this includes if you cancel your booking).
1.6 Expiry date and validity of your E-code(s) is outlined within your confirmation email. These are not subject to any extensions.
1.7 Cannot be used in conjunction with any other offer.
1.8 Vouchers are not to be used for financial gain in resale.
1.9 The cinema manager’s decision is final.
Four for £18
Reward entitles you to purchase four general admission 2D tickets for £18 from Vue. The Reward will be issued as a Unique code, exchangeable at the link provided, for the purchase of four Vue specific 2D general admission tickets for £18.
Further T&C's:
Following exchange of the Unique code and £18 payment at the link provided, four general admission 2D tickets for £18 from Vue will be issued as E-codes to which the following T&Cs apply:
1. Each E-code is valid for one admission ticket and must be used at the time of exchange and can't be exchanged for gift cards. E-codes can be used online or at the Box Office.
2. E-codes are non-transferable, non-exchangeable and non-refundable.
3. E-codes are valid for a single use only and can't be reinstated or replaced once redeemed (this includes if you cancel your booking).
4. Valid at any UK Vue location, including Vue West End (Leicester Square).
5. Not valid for Premieres, Big Screen Events and alternative/special showings including Mini Mornings, Senior friendly, Autism Friendly and Scene screenings.
6. Can be used to book VIP, Recliner, Xtreme seating or Gold class screenings online and at the Box Office at an additional upgrade fee. IMAX upgrades will also be at an additional cost and we recommend checking pricing directly with the cinema before purchase of Vue E-codes.
7. Upgrade to 3D are redeemable for entry into the screening only, customers will be charged for the purchase of 3D glasses if required.
8. Purchase of the E-codes doesn't give priority over general tickets or other visitors to Vue.
9. Expiry date and validity of your E-code(s) is outlined within your confirmation email. These aren't subject to any extensions.
10. Can't be used in conjunction with any other offer including Meerkat Movies.
11. Film classifications apply.
12. E-codes are not to be used for financial gain in resale.
13. The cinema manager’s decision is final.
Note, due to Vue’s advance booking policy the film and performance you wish to attend may be sold out and seats might not be available.
20% Food & Drink Retail Discount
1.1 Vouchers can be exchanged at selected Vue UK locations only. Vue reserves the right to withdraw or amend this listing at any time. See myvue.com/legal for participating locations.
1.2 These vouchers can be redeemed at your chosen Vue location only, not online or over the phone, on the day of the film showing.
1.3 The 20% food & drink retail discount voucher can be applied at till point to food and drink retail items including soft drinks (all sizes), popcorn (all sizes), nachos, hotdogs, confectionary, ice cream, hot drinks and pick & mix. Advertised Combo Packages (items can still be purchased individually), alcoholic beverages, non-consumable items such as toys and 3D glasses are excluded from this offer. Current advertised Combo packages include: Big Screen Combos, Snack it trays, Kids Trays and KitKat & Coffee combo.
1.4 Non-transferable, non-exchangeable and non-refundable.
1.5 Valid for a single use only and can't be re-instated or replaced once redeemed (this includes if you cancel your booking).
1.6 Expiry date and validity of your E-code(s) is outlined within your confirmation email. These are not subject to any extensions.
1.7 Cannot be used in conjunction with any other offer.
1.8 Vouchers are not to be used for financial gain in resale.
1.9 The cinema manager’s decision is final.
Unique codes are released by Priority each week from 10am on Monday until 10pm on Sunday, subject to availability, for use by 23:59 on Sunday. Any Unique code not exchanged in combination with a £18 payment by 23:59 on Sunday each week will become invalid. Any unused or lost codes will not be reimbursed or replaced.
Pizza Express terms and conditions
Get £20 off when you spend £40 at PizzaExpress
This reward entitles you to £20 off a £40 spend at a PizzaExpress restaurant. The reward is valid all day, every day. Discount applies to total bill. Any alcoholic drinks ordered must be purchased alongside food items. Discount cannot be used to purchase merchandise or gift cards. Available when dining in at PizzaExpress pizzerias in the UK only. Not valid at the Gatwick or Edinburgh airport restaurants, at PizzaExpress pod locations, at PizzaExpress Live venues during performances, on takeaways, collections or delivery orders through PizzaExpress Delivers or on platforms such as Uber Eats, Just Eat or Deliveroo.
Up to 500 codes will be released per day on a first come, first served basis. Priority members can only receive one code per week. Codes need to be redeemed within 120 minutes of being revealed, otherwise they will expire. Multiple codes for the £20 off £40 spend can be applied to the bill if there is more than one Priority member with a valid code present. However, please note that the £40 minimum spend rule must be met at a total table level, meaning the final total bill cannot be below £20 after the last Priority code has been applied. Codes cannot be exchanged for cash and are available until stock lasts.
Please note that you will not be able to use this reward in conjunction with the PizzaExpress £10 off with £20 spend and/or £6.95 Classic Pizza rewards. If there is more than one Priority member at the table, all codes used must be for the same reward, you will not be able to combine rewards.
This reward cannot be redeemed alongside any other PizzaExpress partner offer (including but not limited to Tesco Clubcard, UNiDAYS, Blue Light Card, Monzo, ODEON myLIMITLESS), PizzaExpress Club Rewards or Offers, or set menus, except for our Goodwill codes or How Did We Dough survey vouchers. Bills cannot be split to benefit from multiple discounts.
Some pizza prices may include a small amount of discretionary donation to PizzaExpress’ official charity partners. These donations will be in addition to the offered discount. If you’d like to have this removed, just ask your server.
If you’re a PizzaExpress Club member, you can still earn a stamp, provided the £10 minimum spend requirement has been met after all offers have been applied. If you’re splitting the bill with another PizzaExpress Club member, there should be a £10 minimum spend per person for both of you to earn a stamp.
Get £10 off when you spend £20 at PizzaExpress
This reward entitles you to receive £10 off a £20 spend at a PizzaExpress restaurant. The reward is valid all day, every day. Discount applies to total bill. Any alcoholic drinks ordered must be purchased alongside food items. Discount cannot be used to purchase merchandise or gift cards. Available when dining in at PizzaExpress pizzerias in the UK only. Not valid at the Gatwick or Edinburgh airport restaurants, at PizzaExpress pod locations, at PizzaExpress Live venues during performances, on takeaways, collections or delivery orders through PizzaExpress Delivers or on platforms such as Uber Eats, Just Eat or Deliveroo.
Up to 500 codes will be released per day on a first come, first served basis. Priority members can only receive one code per week. Codes need to be redeemed within 120 minutes of being revealed, otherwise they will expire. Multiple codes for the £10 off £20 spend can be applied to the bill if there is more than one Priority member with a valid code present. However, please note that the £20 min spend rule must be met at a total table level, meaning the final total bill cannot be below £10 after the last Priority code has been applied. Codes cannot be exchanged for cash and are available until stock lasts.
Please note that you will not be able to use this reward in conjunction with the PizzaExpress £20 off with £40 spend and/or £6.95 Classic Pizza rewards. If there is more than one Priority member at the table, all codes used must be for the same reward, you will not be able to combine rewards.
This reward cannot be redeemed alongside any other PizzaExpress partner offer (including but not limited to Tesco Clubcard, UNiDAYS, Blue Light Card, Monzo, ODEON myLIMITLESS), PizzaExpress Club Rewards or Offers, or set menus, except for our Goodwill codes or How Did We Dough survey vouchers. Bills cannot be split to benefit from multiple discounts.
Some pizza prices may include a small amount of discretionary donation to PizzaExpress’ official charity partners. These donations will be in addition to the offered discount. If you’d like to have this removed, just ask your server.
If you’re a PizzaExpress Club member, you can still earn a stamp, provided the £10 minimum spend requirement has been met after all offers have been applied. If you’re splitting the bill with another PizzaExpress Club member, there should be a £10 minimum spend per person for both of you to earn a stamp.
Published: 14 April 2025